Public and Government Relations Specialist
EXPERTISE
ADVOCACY & GOVERNMENT RELATIONS
Advocacy and Government Relations strategy development
Developing research for advocacy
Monitoring the policy landscape for opportunities and challenges
Analysis of policy and legislation for opportunities and challenges
Development of relationships with policy stakeholders
Representation of organisations in committees and hearings
Design and delivery of advocacy events
Delivering an interwoven public relations, government relations and media strategy
Specific expertise in undertaking advocacy work on behalf of trade associations and membership bodies
COMMUNICATIONS & PUBLIC RELATIONS
Developing and implementing a communications and public relations strategy as well as overseeing and delivering with a communications team
Including
Developing a public relations strategy
Monitoring the media for PR opportunities
Proactive campaign design and delivery
Quick and competent reactive PR
Writing and disseminating press releases
Acting as spokesperson, appearing in media
Website content, design working with hiring contractors
Appointing and working with graphic designers
Newsletters, emails and sector digests
Social Media engagement
Direct marketing and user engagement
Content creation for blogs, articles and reports
Presenting at conferences, in webinars and at events
PROJECT & STAKEHOLDER MANAGEMENT
Managing projects & stakeholders including:
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Communications and Press
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Focus groups and roundtables
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Collaborative projects and events
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Timescales
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Budgets
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Contractors
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Design
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Community impact and engagement
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Delivery and evaluation processes.
EVENT MANAGEMENT
Developing, managing and evaluating heritage, cultural & charitable events including:
Film and television shoots
Celebration days
Photography projects
Guided walks
Lectures
Fundraising events
Audio/visual interactions
Parties
International heritage projects
Artistic and cultural exhibitions
Social events.
RESEARCH & ACADEMIA
Academic and practical research in topics within the heritage, culture and arts sectors.
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Data Collection
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Data Analysis
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Summarisation
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Sharing findings through press, events and advocacy
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Lecturing and seminars
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Marking of dissertations
CLIENT RELATIONSHIP MANAGEMENT
Managing relationships with a diverse range of clients. Experience includes:
Country houses
Historic sites
Luxury hotels
Gallery artists and clients
Major and minor donors to heritage
FILMING & EVENTS AT HERITAGE PROPERTIES
Advising country estates and historic sites on building relationships with film and television productions including:
Advising best practice
Fees & contracts
Conservation management.
CULTURAL PROGRAMMING & HERITAGE INTERPRETATION
Planning & implementing cultural programming to designated heritage or cultural themes, including developing an educational offer. Overseeing the design of both static and changing exhibition-led interpretation experiences
VOLUNTEER MANAGEMENT
Implementing volunteer management schemes and working with communities and their assets to deliver high quality experiences for volunteers.
FUNDRAISING
Individual giving: HNWIs, regular donor programming
Corporate sponsorships
Crowdfunding campaigns.
Grant writing